Today is April Fool’s Day 2021, and we have compiled the list of the best April Fool’s pranks from Google, Tinder, Twitter and other companies. Thanks to social media, April Fool’s is now seen as a World Cup of online pranks. Companies put their brains and resources into creating some over-the-top pranks to fool netizens, a long with getting the traction. The goal always remains the same: staying on top of the relevance hierarchy. Companies want to look more than just a service provider and create some marketing plans that are hilarious, out-of-the-box and true to their brand.
With that said, continue to read more about some of the most well-known April Fool’s pranks from companies across the world:
Height Verification Badge prank from Tinder
View this post on Instagram
Although the value of height is debatable, its value in dating and relationship world remains prominent. Online dating platform Tinder cashed in the highly debatable topic of importance of height and introduced a ‘height verification badge’ to troll its users. The company in its release explained the feature saying, “Simply input your true, accurate height with a screenshot of you standing next to any commercial building. We’ll do some state-of-the-art verifying and you’ll receive your badge directly on your profile.” The prank received a lot of outrage from men and at the same time, was the talk of the town.
Google’s April Fool’s Day pranks
Google is no more a company or a search engine; it’s a phenomenon synonymous to something all-powerful and all mighty. The company has over the years given answers to any question one might have, given them the opportunity to travel any part of the world through Google Earth. The cracking marketing and PR team at Google has used Google’s strength of being all powerful and trolled people by introducing ideas that are bizarre, and yet, one might find hard to just toss out of the window. Here’s a look at everything Google has done:
Setting up a new benchmark for April Fool’s prank, Google’s marketing and PR team from Netherlands came up with “Google Wind”, an initiative which would link Netherlands’ over 1,000 windmills together using “machine learning” which would help the mills to “collaborate” and change the weather in Netherlands.
Google Play (for pets)
We know having a pet isn’t all joyrides. You have to take them out for walks, train them and give them a physical routine to follow. For pet owners who were too busy in the hustle of their own lives, Google introduced Google play for pets, a category of apps and games for pets so that they can be occupied while you’re out on work.
Twitter – Pay for vowels prank
Cashing in on Twitterati’s habit of only using vowels for their tweets, Twitter came up with a hilarious plan of trolling its users by introducing a “pay for vowels” plan. The company announced a “two-tiered service”, where only the customers who paid would get the access to vowels.
“We’re doing this because we believe that by eliminating vowels, we’ll encourage a more efficient and “dense” form of communication. We also see an opportunity to diversify our revenue stream,” Twitter wrote in its blogpost.
Twyttyr? Why byy vywyls whyn yyy gyt "Y" fyr fryy? Syckyrs! #nvwls
— Joan Rivers (@Joan_Rivers) April 1, 2013
Cleartrip – Win a trip to ‘Norbera’ prank
The clock is ticking! Tell us in a 10 second video about that one thing you can’t be without if you’re stranded on an…
We all have heard of contests where the winner gets an all-inclusive paid trip to an exotic location as a prize. The idea is so simple and so plausible, that one might not bat an eye when they hear something like this. Cleartrip in 2018 tried cashing in this phenomenon and shared a ‘Visit Norbera in 2018’ post on their social media platforms. Several users engaged with the post and ended up sending a 10-second-long video to Cleartrip as part of the contest. Later they found out that Norbera was a fictional location and they were part of an April Fool’s prank. But the company gave the disappointed contest winners some goodies and rewards.